Marketing and maternity leave
  • by helga
  • 28/12/2015
I’m on maternity leave. This means I’m taking a break both from NEST Pensions and from marketing consultancy /... Read Blog
UK Behavioural Insight Team report 2013-2015
  • by helga
  • 06/09/2015
Are you interested in how people actually behave when faced with certain choices and marketing communications, as opposed to... Read Blog
libertarian paternalism
  • by helga
  • 01/09/2015
Recently I've been focusing on social marketing, behavioural economics and the work of ‘nudge units’ around the... Read Blog
  • by helga
  • 1 comment
  • 11/04/2015
I’ve got a bad case of marketing blues. The problem stems not so much from my day-to-day work, but from reading marketing... Read Blog
10 ideas for charity marketing
  • by helga
  • 27/07/2014
Last month I participated in the Big Advice Day – Small Charity Week organised by the Foundation for Social Improvement... Read Blog
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